Market Research Report
Based on the parameters below, we project this business would break even in 2.3 years with a net present value of $269,826.
Net Cash Flow over 5 years
|Year 0||Year 1||Year 2||Year 3||Year 4||Year 5|
|Net Operating Profits||$40,841||$61,262||$81,683||$85,440||$89,371|
|Net Cash Flow||-$92,302||$40,841||$61,262||$81,683||$85,440||$357,482|
Startup costs are estimated as the larger of PYE and median income multiplied by the cost of living in the city. The positive cash flows in years 1 to 5 are estimated from the PYE. The first year is discounted by 50%, the second year is discounted by 75%, the fourth through tenth years are inflated according to a growth rate estimated from the GDP growth rate of the state. The profit margin is defaulted 10%. In year 5 a “terminal value” equal to the year 5 net operating income times three is added. The hurdle rate is defaulted to 15%. All values are net of taxes.
How is this opportunity calculated?
The following ten market factors are the most important determinants used to calculate the need for businesses of this type in Fontana.
- median income
- July temperature
- August temperature
- gross rent
- population density
- February temperature
- house price
- business activity
- land area
- nearby population
Accounting firms or individuals that provide accounting, tax filing, or related financial services to clients.
16184 Foothill Blvd Ste F Fontana, CA 92335
9810F Sierra Ave Fontana, CA 92335
11201 Sierra Ave Ste 1-D Fontana, CA 92337
16920 C Foothill Blvd Fontana, CA 92335
Guzman & Associates
16838 Ivy Ave Fontana, CA 92335
TIP: Your market is dominated by national chains. Consider entering the market with an independant business or a regional franchise.
Suppliers & Service Providers Contact List
Free help for entrepreneurs
Our experienced entrepreneurs can help you reach your goals.
We provide free business mentoring for entrepreneurs.
Get business insurance for your venture
Find great rates on business insurance.
Thousands of commercial properties for sale!
Find the right commercial property for your business here.
Thousands of properties to choose from.
About Fontana and its Consumers
Fontana is a city of 200,762 residents in San Bernardino County, California. Founded by Azariel Blanchard Miller in 1913, it remained essentially rural until World War II, when entrepreneur Henry J. Kaiser built a large steel mill in the area. It is now a regional hub of the trucking industry, with Interstate 10 and State Route 210 transecting the city from east to west, andInterstate 15 passing diagonally through its northwestern quadrant. It is home to the largest of the San Bernardino County system libraries, a renovated historic theater, a municipal park, and theAuto Club Speedway on the site of the Kaiser Steel Mill. Fontana also hosts the Fontana Days Half Marathon and 5K run. This race is the fastest half-marathon course in the world. The U.S. 2012 Census reported that Fontana's population was 200,762 in 2012, making it the second most populous city in San Bernardino county and 14th in the state.
Fontana is a city of 200,762 residents in San Bernardino County, California. Founded by Azariel Blanchard Miller in 1913, it remained essentially rural until World War II, when entrepreneur Henry J. Kaiser built a large steel mill in the area. It is now a regional hub of the trucking industry, with Interstate 10 and State Route 210 transecting the city from east to west, andInterstate 15...description source
Population Population (2012) 201,812 Population Density 4,756 ppl/sq mi Population Growth Rate 2.9% Median Income $64,202 Median Age 28.6 Unemployment 11.2% Family Household Percent 86.4% Avg. Household Size 4.0 Avg. House Price $240,600 Foreign Born 29.4% Married 39.9% Cost of Living 59.3%
Demographics White 15.1% Hispanic / Latino 68.6% Black / African American 8.3% Asian 5.2% Native American 0.3%
Market & Regulatory Conditions For California
Third parties rate California's business and regulatory conditions according to their own methods. We report them here for informational purposes.
Small-Business Friendliness Overall small business friendliness F Ease of starting a small business D Cost of hiring a new employee C- Overall regulatory friendliness F Friendliness of health and safety regulations F Friendliness of employment, labor, and hiring regulations F Friendliness of tax code F Friendliness of licensing regulations F Friendliness of environmental regulations D Friendliness of zoning regulations D Publicity of training programs C- Publicity of networking programs D+ Current economic health of small business 40th/50 Change in revenue over past 12 months 40th/50 Forecast of small business's future economic health 35th/50Source: Thumbtack.com (2012)
Business Friendliness Overall Business Friendliness 32th/50 Cost of Doing Business 48th/50 Economy 9th/50 Infrastructure 24th/50 Workforce 36th/50 Quality of life 23th/50 Technology and innovation 1th/50 Business friendliness 48th/50 Education 26th/50 Cost of living 47th/50 Access to capital 1th/50Source: CNBC (2014)
Tax Friendliness California Corporate Tax Rate 7.5% Avg Local Corporate Tax Rate in California 0.9% Avg Combined Corporate Tax Rate 8.4% Overall tax friendliness 48th/50 Corporate tax rank 34th/50 Individual income tax rank 50th/50 Sales tax rank 42th/50 Unemployment insurance tax rank 14th/50 Property tax rank 14th/50Source: Tax Foundation (2015)
Resources to Get Started
Now that you have a potential location and idea for your business, here is a list of helpful resources you may need to get started.