Market Research Report
Based on the parameters below, we project this business would break even in 1.7 years with a net present value of $170,265.
Net Cash Flow over 5 years
|Year 0||Year 1||Year 2||Year 3||Year 4||Year 5|
|Net Operating Profits||$23,994||$35,991||$47,988||$49,755||$51,587|
|Net Cash Flow||-$40,406||$23,994||$35,991||$47,988||$49,755||$206,348|
Startup costs are estimated as the larger of PYE and median income multiplied by the cost of living in the city. The positive cash flows in years 1 to 5 are estimated from the PYE. The first year is discounted by 50%, the second year is discounted by 75%, the fourth through tenth years are inflated according to a growth rate estimated from the GDP growth rate of the state. The profit margin is defaulted 10%. In year 5 a “terminal value” equal to the year 5 net operating income times three is added. The hurdle rate is defaulted to 15%. All values are net of taxes.
How is this opportunity calculated?
The following ten market factors are the most important determinants used to calculate the need for businesses of this type in Fort Wayne.
- median income
- July temperature
- August temperature
- gross rent
- population density
- land area
- house price
- business activity
- nearby population
Accounting firms or individuals that provide accounting, tax filing, or related financial services to clients.
5933 N Clinton St Fort Wayne, IN 46825
1511 Goshen Ave Fort Wayne, IN 46808
1510 N Wells St Fort Wayne, IN 46808
10324 Coldwater Rd Fort Wayne, IN 46825
3107 E State Blvd Fort Wayne, IN 46805
TIP: Your market is dominated by national chains. Consider entering the market with an independant business or a regional franchise.
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About Fort Wayne and its Consumers
Fort Wayne is a city in the U.S. state of Indiana and the county seat of Allen County. The population was 256,496 as of the 2013 Census estimate making it the 76th largest city in the United States and the second largest in Indiana after Indianapolis. As northeastern Indiana's cultural hub, Fort Wayne is home to 15 museums and art galleries,two daily newspapers,philharmonic orchestra, botanical conservatory, zoo, convention center, three minor league sports franchises and an NCAADivision I member school, and 86 public parks.The city is home to the fifth-largest public university in Indiana,Indiana University Purdue University Fort Wayne (IPFW), and the private universities of Concordia Theological Seminary, Indiana Institute of Technology, and University of Saint Francis. The city is also recognized as the final resting place of American folklore legend Johnny Appleseed. Manufacturing is deeply rooted in Fort Wayne's economic history, dating to the earliest days of the city's growth as an important trade stop along the Wabash and Erie Canal. Railroads, introduced shortly after the canal's arrival, eased travel from Fort Wayne to other booming industrial centers along the Great Lakes, such as Chicago, Detroit, Toledo, and Cleveland.
Fort Wayne is a city in the U.S. state of Indiana and the county seat of Allen County. The population was 256,496 as of the 2013 Census estimate making it the 76th largest city in the United States and the second largest in Indiana after Indianapolis. As northeastern Indiana's cultural hub, Fort Wayne is home to 15 museums and art galleries,two daily newspapers,philharmonic orchestra,...description source
Population Population (2012) 254,555 Population Density 2,301 ppl/sq mi Population Growth Rate 0.3% Median Income $42,277 Median Age 34.6 Unemployment 9.0% Family Household Percent 62.0% Avg. Household Size 2.4 Avg. House Price $99,500 Foreign Born 6.8% Married 33.3% Cost of Living 44.2%
Demographics White 70.6% Hispanic / Latino 7.6% Black / African American 15.7% Asian 2.8% Native American 0.3%
Market & Regulatory Conditions For Indiana
Third parties rate Indiana's business and regulatory conditions according to their own methods. We report them here for informational purposes.
Small-Business Friendliness Overall small business friendliness B+ Ease of starting a small business B+ Cost of hiring a new employee A Overall regulatory friendliness A- Friendliness of health and safety regulations A- Friendliness of employment, labor, and hiring regulations A+ Friendliness of tax code B+ Friendliness of licensing regulations B+ Friendliness of environmental regulations B+ Friendliness of zoning regulations B+ Publicity of training programs C Publicity of networking programs D Current economic health of small business 29th/50 Change in revenue over past 12 months 13th/50 Forecast of small business's future economic health 14th/50Source: Thumbtack.com (2012)
Business Friendliness Overall Business Friendliness 19th/50 Cost of Doing Business 21th/50 Economy 30th/50 Infrastructure 7th/50 Workforce 27th/50 Quality of life 44th/50 Technology and innovation 25th/50 Business friendliness 11th/50 Education 15th/50 Cost of living 7th/50 Access to capital 37th/50Source: CNBC (2014)
Tax Friendliness Indiana Corporate Tax Rate 7.0% Avg Local Corporate Tax Rate in Indiana 0.0% Avg Combined Corporate Tax Rate 7.0% Overall tax friendliness 8th/50 Corporate tax rank 22th/50 Individual income tax rank 10th/50 Sales tax rank 10th/50 Unemployment insurance tax rank 7th/50 Property tax rank 5th/50Source: Tax Foundation (2015)
Resources to Get Started
Now that you have a potential location and idea for your business, here is a list of helpful resources you may need to get started.