Market Research Report
Based on the parameters below, we project this business would break even in 1.8 years with a net present value of $208,790.
Net Cash Flow over 5 years
|Year 0||Year 1||Year 2||Year 3||Year 4||Year 5|
|Net Operating Profits||$29,785||$44,678||$59,570||$62,230||$65,008|
|Net Cash Flow||-$54,924||$29,785||$44,678||$59,570||$62,230||$260,032|
Startup costs are estimated as the larger of PYE and median income multiplied by the cost of living in the city. The positive cash flows in years 1 to 5 are estimated from the PYE. The first year is discounted by 50%, the second year is discounted by 75%, the fourth through tenth years are inflated according to a growth rate estimated from the GDP growth rate of the state. The profit margin is defaulted 10%. In year 5 a “terminal value” equal to the year 5 net operating income times three is added. The hurdle rate is defaulted to 15%. All values are net of taxes.
How is this opportunity calculated?
The following ten market factors are the most important determinants used to calculate the need for businesses of this type in Orlando.
- July temperature
- median income
- August temperature
- gross rent
- population density
- February temperature
- land area
- business activity
- house price
- December temperature
Accounting firms or individuals that provide accounting, tax filing, or related financial services to clients.
2762 E Colonial Dr Ste 200-B Orlando, FL 32803
4012 S Semoran Blvd Orlando, FL 32822
More Than Accounting LLC
4812 New Broad St Orlando, FL 32814
College Park Accounting Inc
4812 New Broad St Orlando, FL 32814
903 N Pine Hills Rd Orlando, FL 32808
TIP: Your market is dominated by independant companies. Consider entering with a national or regional franchise.
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About Orlando and its Consumers
The City of Orlando, Florida is a vacation mecca for people from around the world. In fact, the entire Orlando region is home to an incredible assortment of family entertainment attractions, second to none. The Orlando area receives over 50 million tourists annually, and Orlando has the second largest number of hotel rooms in the country, after Las Vegas, Nevada .Orlando is also one of the busiest American cities for conferences and conventions. The city's namesake was a Second Seminole War soldier named Orlando Reeves, believed to have died in the area in the mid-1800's.Cinderella Castle at the Magic Kingdom, Walt Disney World Resort was modeled after Neuschwanstein Castle in Bavaria, Germany. Famous Orlando residents include the Backstreet Boys, Johnny Damon, NSYNC, Wesley Snipes, and of course, Mickey Mouse and Minnie Mouse. No city in Florida is more than 75 miles from either the Atlantic Ocean or the Gulf of Mexico.
The City of Orlando, Florida is a vacation mecca for people from around the world. In fact, the entire Orlando region is home to an incredible assortment of family entertainment attractions, second to none. The Orlando area receives over 50 million tourists annually, and Orlando has the second largest number of hotel rooms in the country, after Las Vegas, Nevada .Orlando is also one of the...description source
Population Population (2012) 249,562 Population Density 2,437 ppl/sq mi Population Growth Rate 4.7% Median Income $40,275 Median Age 32.3 Unemployment 6.5% Family Household Percent 52.5% Avg. Household Size 2.3 Avg. House Price $154,100 Foreign Born 16.6% Married 43.1% Cost of Living 48.3%
Demographics White 37.3% Hispanic / Latino 28.5% Black / African American 27.0% Asian 4.7% Native American 0.2%
Market & Regulatory Conditions For Florida
Third parties rate Florida's business and regulatory conditions according to their own methods. We report them here for informational purposes.
Small-Business Friendliness Overall small business friendliness C Ease of starting a small business C Cost of hiring a new employee C Overall regulatory friendliness B- Friendliness of health and safety regulations C+ Friendliness of employment, labor, and hiring regulations B- Friendliness of tax code B+ Friendliness of licensing regulations C+ Friendliness of environmental regulations C+ Friendliness of zoning regulations C+ Publicity of training programs C Publicity of networking programs C+ Current economic health of small business 34th/50 Change in revenue over past 12 months 35th/50 Forecast of small business's future economic health 23th/50Source: Thumbtack.com (2012)
Business Friendliness Overall Business Friendliness 20th/50 Cost of Doing Business 37th/50 Economy 11th/50 Infrastructure 27th/50 Workforce 3th/50 Quality of life 28th/50 Technology and innovation 12th/50 Business friendliness 35th/50 Education 38th/50 Cost of living 31th/50 Access to capital 7th/50Source: CNBC (2014)
Tax Friendliness Florida Corporate Tax Rate 6.0% Avg Local Corporate Tax Rate in Florida 0.6% Avg Combined Corporate Tax Rate 6.6% Overall tax friendliness 5th/50 Corporate tax rank 14th/50 Individual income tax rank 1th/50 Sales tax rank 12th/50 Unemployment insurance tax rank 3th/50 Property tax rank 16th/50Source: Tax Foundation (2015)
Resources to Get Started
Now that you have a potential location and idea for your business, here is a list of helpful resources you may need to get started.